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End-to-end launch guide
Use this as the canonical path for getting a new studio from first login to a stable live booking rhythm.
Phase 1: Foundation
- Complete owner onboarding and studio profile.
- Connect Stripe for deposit collection and payouts.
- Set up team members and roles.
- Add your studio location details.
Phase 2: Build and publish
- Create your services and set pricing.
- Configure booking settings and availability.
- Publish your public studio page.
- Share your booking link on social media and in your bio.
Phase 3: Operate and optimise
- Review and respond to booking requests promptly.
- Process refunds through the booking record when required.
- Reconcile deposits against Stripe payouts regularly.
- Review feedback and adjust services or pricing as needed.
Launch readiness check
- Stripe status is active and payout-capable.
- Your public page accepts a test booking request successfully.
- Your team understands the booking review and approval flow.
- Refund and support escalation owners are defined.
Why this matters
A clear launch sequence reduces missed inquiries, improves response times, and helps new studios reach a reliable booking rhythm faster.
Related guides
Core guides
Related core guides
Use these pillar guides to plan demand, launch reliably, and run service with confidence.
Ordering windows
Demand control model for order opening, cutoff timing, and service pacing.
Payment flow
Stripe payment flow, verification, refunds, and payout timing for vendors.
VAT basics
UK VAT fundamentals and item-level VAT handling in InkWell.
Service day runbook
Live operations guidance for queue flow, stock issues, refunds, and close-down.